Unicredit
Country
Products
Launched
increase in
monthly active users
increase in
time spent on app
increase in app
user visits
increase in-app
transactions
increase in
monthly active users
increase in
time spent on app
increase in app
user visits
increase in-app
transactions
Unicredit is a pan European Bank
specialising in Retail Banking, Corporate & Investment Banking, and Wealth Management across 31 markets worldwide
Overview
UniCredit signed a global strategic partnership with Meniga in 2019 to integrate Meniga’s digital banking software globally.
The Challenge
UniCredit was looking to build a data-driven app, designed to help their customers understand and manage their money through a delightful user experience to engage and grow their customer base.
Key Features
- Financial Overview
A simple way for clients to access a clear overview of all their banking products
- Spending Overview
A user-friendly app that gives a snapshot of customer finances in easy to understand infographics.
- Notifications
Important insights and nudges about finances are delivered straight into their digital bank.
The Results
33% increase in registered users
49% increase in monthly active users
Average session length/ time spent on the app more than doubled
4 star rating in Google Play Store
40% increase in number of active devices using the app
Transactions through the app have increased by 98%
50% increase in app user visits